Zynga, the largest social game provider, announced the opening of its office in Bangalore – the first office outside the United States. The India operation will focus on game development and large-scale infrastructure to support the delivery of Zynga games.
Online gaming in India is rapidly expanding, and Zynga India is aiming to promote its games like FarmVille, Mafia Wars, Café World, and FishVille among Indian players.
In India, 41 per cent of active Internet users played online games in 2008, up 89 per cent from the previous year, according to the Internet & Mobile Association of India. With more than 81 million Internet users, India is projected to become the third largest online market behind China and the US by 2013.
“India offers some of the world’s most sophisticated and rich technical talent bases and we are thrilled to have a local presence,” said Zynga CEO Mark Pincus. Source: Indianexpress