- Jeep will be producing the India made SUV at its Ranjangaon facility
- The upcoming SUV will be based on the same platform as the Renegade
- Jeep has invested $280 million in the plant and production of the new SUV
Jeep, the Italian-owned American SUV manufacturer, officially went into business in India on Tuesday. The iconic carmaker has marked its arrival in India with the launch of its popular luxury SUV, the Grand Cherokee (along with the SRT variant) and the iconic Wrangler Unlimited, which we drove recently. At the launch, Fiat Chrysler Automobile (FCA) India head, Kevin Flynn, announced that Jeep will also be launching its first Made-In-India SUV in the country in 2017.
Now, we had already reported earlier that this new upcoming SUV will be manufactured in the company’s Ranjangaon plant, near Pune. The upcoming India-made model will be a compact SUV that will be based on the Jeep Renegade, which was imported to India early this year for testing. In fact, not so long ago, we even spotted the car being tested in the country.
The compact SUV will be based on the same platform as the Jeep Renegade but will not bear the same nameplate. Mind you, the compact SUV will also come in a 4WD avatar like the Renegade and that’s a welcome addition because it would be the cheapest Jeep model in India.
At the event, Flynn also confirmed that the company has made an investment of $280 million in that plant and a part of this investment will go into making a new Compact SUV for the Indian market. The SUV will bear the Jeep badge and will be made in India and exported to other countries as well.
As for Jeep’s current new models, both the Jeep Grand Cherokee and Wrangler Unlimited have been launched with massive price tags. While the former is priced starting from ₹ 93.64 lakh for the base version, going up to ₹ 1.12 crore for the SRT variant, the luxury off-roader – Wrangler Unlimited, has been launched at a staggering price of ₹ 71.59 lakh (all prices ex-showroom, Delhi).
Even though we are extremely glad that this iconic brand has arrived in India, the prices have been a disappointment. It also doesn’t seem to be wise on Jeep’s end considering some of its strongest competitors of the Grand Cherokee – Audi Q7, Volvo XC-90, and Mercedes-Benz GLS, are not only cheaper but also much more trusted by Indian buyers. We do hope that Jeep considers revising the prices soon and also price the upcoming Made-in-India compact SUV much more wisely.